Every winter, Durango transforms into a lively celebration with Snowdown, a festival packed with fun, laughter, and community spirit. Since 1979, this event has been a highlight of the season, bringing people together to beat the winter blues. From exciting parades to quirky competitions, there’s something for everyone to enjoy. The 2025 theme, “The Board Game Edition: It’s Your Move,” promises another year of creative costumes and thrilling activities. Whether you're a local or a visitor, Snowdown Durango is a must-experience winter tradition!
What Is Snowdown Durango?
Snowdown Durango is an annual winter festival that brings excitement and fun to the mountain town of Durango, Colorado. Known as a "cabin fever reliever," this multi-day event offers a mix of quirky competitions, themed parties, and community gatherings to lift spirits during the coldest months. Locals and visitors alike dress up in costumes that match the festival’s yearly theme, adding to the festive atmosphere. From live entertainment to thrilling contests, Snowdown offers something for everyone. Whether you’re a first-time attendee or a long-time fan, this winter celebration is a can’t-miss experience.
Each year, Snowdown Durango follows a unique theme that sets the tone for activities and events. The 2025 edition, themed “The Board Game Edition: It’s Your Move,” promises creative costumes, engaging games, and plenty of surprises. The festival takes place across various locations, including bars, community centers, and theaters. One of its biggest highlights is the Light Parade, which illuminates downtown Durango with dazzling floats and performances. With both free and ticketed events, Snowdown welcomes all who want to experience its lively and welcoming atmosphere.
The History of Snowdown Durango
Snowdown Durango was first created in 1979 as a way to boost morale and local business during the long winter months. John Murrah, a resident of Durango, saw an opportunity to bring people together and pitched the idea to The Durango Herald. With an initial $2,000 investment, the first Snowdown festival was born. Over the years, it grew from a simple winter gathering into one of Colorado’s most anticipated annual events. The festival’s unique themes, from "Steampunk Snowdown" to "Rock 'n' Roll Snowdown," have kept the celebration fresh and exciting for decades.
The success of Snowdown has been largely due to the dedication of the local community. Volunteers, business owners, and festival organizers work tirelessly each year to bring new activities, entertainment, and fun to the event. Snowdown officially became a nonprofit organization, ensuring its continued success and growth. From its humble beginnings, the festival has gained statewide and even national recognition, drawing thousands of attendees each year. As it approaches nearly 50 years of tradition, Snowdown remains a beloved winter staple in Durango.
When and Where Is Snowdown Durango?
Snowdown Durango takes place annually in late January to early February, bringing a burst of energy to the town during the peak of winter. The 2025 festival will run from Friday, January 24, to Sunday, February 2. With multiple days of events, attendees have plenty of opportunities to participate in the festivities. Whether you're stopping by for a single event or planning a weekend getaway, Snowdown is packed with fun experiences from start to finish.
The festival is held in downtown Durango and spreads across various venues, including local bars, community centers, and theaters. Signature events like the Light Parade and fireworks display take place in the heart of the city, making it easy for visitors to enjoy the action. Some competitions and parties are hosted at locations like the La Plata County Fairgrounds and Animas City Theatre. No matter where you go, you’ll find lively celebrations happening throughout town.
What to Expect at Snowdown Durango
Themed Costumes and Events
Each year, Snowdown features a fun and creative theme that sets the stage for costumes and activities. The 2025 theme, “The Board Game Edition: It’s Your Move,” will inspire attendees to dress up as their favorite board game characters. Many events encourage costume participation, adding an extra layer of excitement. Expect to see everything from Monopoly-inspired outfits to creative spins on classic games like Clue and Scrabble.
The Famous Snowdown Light Parade
One of the most anticipated events of Snowdown is the Light Parade, which takes place downtown on Friday at dusk. The parade features elaborately decorated floats, performers, and community groups showcasing their creativity. Spectators line the streets to enjoy the vibrant lights and festive atmosphere. It’s a must-see event that captures the spirit of Snowdown Durango.
Unique and Wacky Competitions
Snowdown is known for its quirky and entertaining contests that bring out the competitive spirit in everyone. From the Belt Sander Drag Races to the Cribbage Tournament, there’s no shortage of fun challenges. Other events include doughnut-eating contests, beer trivia, and even a 3-on-3 basketball tournament. Whether you participate or just watch, these competitions add to the festival’s charm.
Fireworks and Live Entertainment
Saturday night features a spectacular fireworks display over downtown Durango, lighting up the winter sky. Live performances, comedy shows, and music events are held throughout the festival at various venues. The Snowdown Jokedown, a comedy night filled with laughs, is a fan favorite. With so much entertainment, there's never a dull moment at Snowdown.
Tips for Attending Snowdown Durango
Plan Your Trip in Advance
Since Snowdown attracts thousands of visitors each year, it’s best to plan ahead to ensure a smooth and enjoyable experience. Book accommodations early, as hotels and rentals fill up quickly during the festival. Check the festival’s official website for schedules, ticketed events, and any necessary reservations. Some activities require advance sign-ups, so planning ahead will help you avoid missing out on the most popular events. Also, consider transportation options, as parking downtown can be limited.
Dress for the Weather
Durango can get quite cold in late January and early February, so layering is key to staying warm while enjoying outdoor activities. Wear insulated clothing, a heavy coat, gloves, and a hat to protect yourself from the chilly mountain air. Waterproof boots with good traction are a must, especially if snow or ice is on the ground. If you plan to attend indoor events, dressing in layers makes it easy to adjust to temperature changes throughout the day. A hand warmer or thermos with a hot drink can be a lifesaver during longer outdoor events.
Participate in the Theme
Dressing up according to the annual theme enhances the experience and makes you feel like part of the celebration. Snowdown is known for its creative and wacky costumes, so don’t be shy about going all out! Whether it’s a full-on board game character outfit or a simple themed accessory, participating in the theme adds to the fun. Many contests and activities even reward attendees for their creativity, so embracing the theme could earn you a prize. Plus, it’s a great way to connect with other festivalgoers and get into the spirit of Snowdown.
Arrive Early for Popular Events
Signature events like the Snowdown Light Parade, Jokedown comedy night, and unique competitions draw large crowds, so arriving early is essential. Popular bars and venues hosting special events can reach capacity quickly, and standing room fills up fast. Plan to get to events at least 30 to 45 minutes early to secure a good spot, especially for high-demand activities. If you’re attending a ticketed event, double-check the details and arrive on time to avoid missing your entry. Being early also gives you a chance to explore, grab a snack, or socialize before the fun begins.
Explore Local Businesses and Restaurants
Many shops, restaurants, and bars participate in Snowdown, offering special deals, themed drinks, and limited-time menu items. Make time to check out Durango’s vibrant downtown area and support the local businesses that help make Snowdown a success. Many venues host live music, costume contests, and interactive events, so there’s always something exciting happening. If you're dining out, consider making reservations in advance, as restaurants can get crowded, especially in the evenings. Exploring the town adds another layer of fun to your festival experience!
Bring Cash and Cards for Purchases
While many venues and vendors accept cards, it’s always a good idea to carry some cash, as smaller businesses or food stands may only take cash payments. Having both payment options ensures you won’t miss out on any must-try festival treats or last-minute souvenirs. Some contests and games also require a small entry fee, and ATMs can have long lines during peak times. Keeping a mix of payment methods on hand will make it easier to enjoy everything Snowdown has to offer without any hassle.
Conclusion: Experience the Magic of Snowdown Durango
Snowdown Durango is more than just a winter festival—it’s a time-honored tradition that brings the community together through laughter, creativity, and friendly competition. Whether you’re watching the dazzling Light Parade, participating in wacky contests, or enjoying the lively atmosphere, there’s something for everyone to love. With its ever-changing themes and fun-filled events, each year offers a fresh and exciting experience.
If you’re looking for the perfect way to beat the winter blues, Snowdown Durango is the ultimate celebration to lift your spirits. From themed costumes to unique traditions, this festival captures the heart and soul of Durango in the most entertaining way. Start planning your trip now and get ready to make unforgettable memories at one of Colorado’s best winter events!
