On March 7, Chennelle Diong, CEO and founder of GoodLove Foods, will appear on the ABC television show Shark Tank to pitch her food brand to investors. GoodLove Foods is a consumer packaged goods (CPG) brand that specializes in celiac disease-safe, gluten-free frozen foods that are ready to bake. The products are manufactured in an entirely gluten-free facility, in Longmont.
Founders and life partners Diong and Justin Beaver, who both have celiac disease, co-founded GoodLove Foods in 2021. Their products include cinnamon rolls, pizza crust, biscuits, and more, and can be found in certain grocery stores or can be shipped to consumers nationwide.
“We know all too well the emotional and physical struggle in finding gluten-free food that’s both safe and actually tastes good,” Diong said. “Our hope is for customers to feel love and acceptance with every bite.”
The founders said that they feel incredibly honored and humbled that their pitch was selected to be aired on the show in March. Although the show was prerecorded, it is not yet known by the public whether or not any of the Shark Tank judges invested in GoodLove Foods.
The show will air on Friday, March 7 at 6 p.m. MST on ABC and the episode will be available to watch on Hulu. During the show, GoodLove Foods will host an online competition to win some of their products on Instagram (@goodlovefoods).
